| AkzoNobel launches revamped social media presence |
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| Collision Repair |
| Tuesday, 30 August 2011 09:09 |
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Norcross, Georgia -- August 30, 2011 -- AkzoNobel Automotive & Aerospace Coatings Americas has introduced a new look and feel to its Facebook presence. The launch was part of a complete refurbishing to all social and electronic media outlets utilized by the company. These include the new Facebook page at www.facebook.com/GoAkzoNobelAAC, YouTube, Twitter and a special blogging outlet at www.PaintItWithWater.com. A central landing page, www.goakzonobelaac.net, was created to provide convenient navigation to all social media outlets and product brand sites. “It’s all about easier access, higher touch with our customers and fresh information,” said Jessica Rob, Communication Manager. Rob is leading this social media initiative for AkzoNobel Automotive & Aerospace Coatings Americas. “Social media is about listening and sharing. This project was a ‘grass roots’ effort where we reached out to key stakeholders to determine relevant topics of engagement. Of course, this is a journey; our goal is to be constantly evolving. These communication options were created to enhance our relationships with employees, distributors and the bodyshops that we work with. We look forward to hearing from each and to have their input to the process.” |
Norcross, Georgia -- December 20, 2011 -- Collision centres across Canada and the United States will share the gift of transportation with 25 deserving families and members of their communities during the 13th annual AkzoNobel Acoat selected International Benevolence Program, held December 12th through the 23rd. The Benevolence Program is a community service endeavour sponsored by AkzoNobel and conducted by collision repair centres that are members of the Sikkens...
London, Ontario -- December 12, 2011 -- 3M has signed a five-year commercial pact with a relatively new stainless steel and aluminum distributor to create a stable of so-called disruptive products, including technology that could eliminate the need for paint on automobiles. The partnership with Chicago-based Shale-Inland is the latest in a consistent string of acquisitions and joint-ventures that 3M has assembled in pursuit of reaching $50 billion in revenue. The M...
Southfield, Michigan -- December 6, 2011 -- BASF Automotive Refinish today announced its COLOR-MAXmobile2 solid color tool. COLOR-MAXmobile2 is compact and portable and provides 531 colour chips in the palm of your hand. The chips are designed to be conveniently comparale to the vehicle with up to five colours on a single swatch. According to BASF, their family of COLOR-MAX tools is the most advanced colour matching system in the industry in terms of accuracy, co...
Ajax, Ontario -- December 1, 2011 -- Athletes warm up before a competition. Motorists know that engine oil becomes thicker in the winter cold. Things are not all that different with clearcoats and hardeners, which also tend to become more viscous during the cold season if not stored properly. According to Standox, paint material should have a temperature of 20°C (68°F) to 25 °C (77°F) for spraying, as this ensures the best reaction between the clearcoat and t...
Ajax, Ontario -- November 2, 2011 -- DuPont Refinish has introduced three new, standard setting 2.1 VOC clearcoats designed for use with DuPont Cromax Pro basecoat. DuPont says it is excited to have these new clears which align with the needs of highly productive collision repair facilities.
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